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The King of Fuji Music, Olasunkanmi Ayinde Marshal, popularly known as K1 De Ultimate, has endorsed a live-streaming application developed by a Nigerian startup, Imprxx, created by Ayo Ileesemi.

The music maestro, in a press briefing at his Mayegum Royal Resort in Ijebu-Ode, Ogun State, said Imprxx will open a lot of eyes to what most people probably believe will be too hard and impossible to get done.

“I volunteer myself, and I know that within a short period of time, a lot of people will follow suit. We have the grace of having a transition, and when we witness the benefit of it plus what we have done together with imprxx, we want to showcase the whole thing to the world, to let the world know you have the word next to you right in your sitting room, wherever you are in Australia, China or America, wherever you are. You can have the feeling like everything is happening next to you. That’s the essence of it—to be able to beam the May 29 presidential inauguration in Abuja live, and let everybody know that all these things they’ve been keeping away from us from afar can be truly brought nearer to us.

“Imprxx will define how we will receive live shows in music or live theatre. It makes us understand that we should be thankful for the innovations that are available to us now. When they used to say the world ‘global village,’ one might not quickly recognise what we’re trying to talk about. I can be here in my office, passing music to the rest of the world, and everybody will enjoy it. You don’t necessarily need to be at every venue before you get things done.

“This innovative idea is to tell us that the world is moving. The world is not static; it’s moving, and we should move. If you don’t move, then you’ve lost it. I don’t want to be one of the losers. I want to be in the moment and enjoy the benefits.”

In appreciation of the partnership to be the brand ambassador for Imprxx, K1 enthused: “I give glory to God Almighty. I’ve always been a supporter of every good initiative that comes the way of entertainment so that every entertainer and the people will see the very best of what everybody expected. I am also grateful to Imprxx for considering me worthy of such a partnership. And it will help others take a cue from me to better their lives too. It is not going to be only me; before you know it, within the first month, I believe the whole world will be feeling good about the initiative we’re talking about.”

In his remarks, the soft-spoken creator of Imprxx, Mr. Ayo Ileesemi, explained that Imprxx is a digital platform that going to handle content from


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